The product will be available to marketers that want or need to optimize their campaigns by adding a personal approach on their client's landing page without creating a new page or using a 3rd party template. Things that you can do: Insert personalized content in certain areas, edit the landing page’s text to match your ads messages Show and hide specific elements and create new ones such as: images, buttons, tables, videos and more Insert built-in personalized content such as location, time, device type, weather and more Generate URL with a custom parameter for PPC campaign optimization A/B Test different variations on the same page without creating a new one
