Whatsinit? is committed to food transparency and food safety. This free app decodes any food ingredient or food ingredients label in seconds. Users can type, say or take a picture of any ingredients label and they receive a full list of ingredients that are colour-coded according to safety, a description of no more than 12 words and a detailed description that includes aliases, nutrients and potential side effects. Users can also include any allergies, intolerances and dislikes to avoid permanently.







