With Tripletwin we want to evolve towards a transparent data economy with privacy-minded communication between business and consumer. Therefore we developed the Trimiday platform, an app one can download (for now only in Belgium). Trimiday stands for 3 minutes a day. 3 minutes in which we ask the user to give full attention to commercials matched to the user's interests. After a commercial feedback is asked and the user also engages in market research. This 3-minute time slot creates an open window of opportunities for the advertiser to communicate and interact with the potential customer. In turn for this attention, the user is rewarded with premium ad-free media like Spotify, Netflix, etc... So as a user you watch advertisements on your terms and time on Trimiday to enjoy ad-free premium media later.
