Tracking Plan

Tracking plan is a tool which helps data-informed teams build and share analytics implementation specs (tracking plans) and answer questions like *what* is being tracked, *how* and *why*. As products evolve, teams track more and more data. However, it becomes less clear what is being tracked and why. On top of that, each analytics tool comes with a number of implementation details a lot of teams are not aware of – which can lead to dirty data and poor insight. This changes with Tracking Plan. *Integrations* help you create specs specific to your analytics tool, like Google Analytics, Mixpanel and more. *Templates* incorporate best industry practices for tracking SaaS, Mobile Games, Social Networks and more. *Instant code output* generates code your developers can copy & paste. Subscribe for updates :) Thanks.