Why you should consider investing : When investing into Agora, you're becoming a shareholder. Every time a transaction will be made over the marketplace, you'll have a part of this transaction. More precisely, a 2% fee is applied and then share among shareholders. The development team holds 1/6 of the total-supply parts. The parts held by the team are indefinitely frozen. We keep this 1/6 to earn money and be able to develop the market on the long-term run. Furthermore, if the ICO isn't a success (which means we didn't raised the 500 ethers) you can destroy your tokens and get back your ethers.
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