Snapchat launching its new self-serve ad manager for buying video Snap Ads. There’s also the new Snapchat Mobile Dashboard for tracking campaigns from your phone, and the Business Manager site for configuring the roles and permissions of team members. Until now, you could only buy Snap Ads through Snap’s sales team or third-party ad tools built on the Ads API that often charge a fee. The self-serve ad manager will be free with no mark-up. Here’s a breakdown of the capabilities of the three new Snap business tools: Ad Manager Snapchat Mobile Dashboard Business Manager





