Prooflytics

The intelligence layer your marketing stack is missing. Your tools read your own data and call it intelligence. But the forces that actually move performance live outside your account: what competitors launched and when, what platforms changed, what patterns only an experienced operator would recognise. That's the gap Prooflytics closes. Every morning, before client calls start, you hold the complete picture: what moved across every account and why — competitor ad launches, platform shifts, attribution anomalies, Google and Meta updates — synthesised across every relevant signal into one attributed brief. What makes Prooflytics different from everything else: **Complete, not just connected.** Four context layers beyond your own data — competitor moves, platform changes, expert-trained AI interpretation, and your accumulated experiment results — synthesised simultaneously. Root cause, not single-signal. CPL doesn't move for one reason. Prooflytics runs multifactor analysis across all of them at once. Expert-trained AI. The interpretation layer is trained on real operator expertise at agency and enterprise scale — not web content. It explains; it never invents. If the evidence is ambiguous, it says so. Human command, always. Approve All or Review Individually. Two buttons on your first screen. We never auto-execute. When you defend a decision to a client or a board, it has to be yours. HADI sprint framework. Test hypotheses systematically, track what worked, and build an intelligence layer that compounds over time with your own results. For agencies: white-label PDF, multi-client dashboard, daily briefs per client account — from $499/mo for 10 client organisations. One retained client pays for a full year. For in-house teams and CMOs: from $79/mo. Board-ready briefs without a BI analyst. Migration from Supermetrics or Funnel.io takes under an hour. Your infrastructure stays intact — Prooflytics is the complete-context layer above it.