If you are walking around a retailer, you might have seen a sign or something along those lines posted to check out its Pinterest account for additional content or products — but there was not really a seamless way to get to that account without a lot of tapping around. Pincodes are being released today alongside several other updates to Pinterest’s visual search features. One of the biggest new features is something Pinterest is calling “Lens your Look.” The feature lets you refine a search using your camera — so you could search for “scarf,” then take a photo of your winter coat, and Pinterest will try to pull up results that match your existing outfit. Pinterest also says it’s adding more than 5 million additional shoppable products, bringing the service to 60 million shoppable pins in total, which means all of these features should make it easier to find something you’re interested in and able to buy.
Explore By Topic