Sampling in Google Analytics occurs when the number of visits in the report date range exceeds a certain limit. It can dramatically reduce the accuracy of data, leading to wrong conclusions and decisions. MadStats.io solves this problem by allowing you to get reports without sampling. Service breaks you report query into multiple queries with smaller date range so that each individual query does not trigger sampling. Data for each period is extracted using Google Analytics Core Reporting API, and then aggregated again.




