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Google Bans "pop-unders" Ads

Clarification around Pop-Unders

Google today clarified a change to its ad policies, which have now been updated to include a ban on Google advertisements on any websites that utilize “pop-under” advertisements. These obnoxious, irritating and often spammy advertisements are those that load “under” your current window – meaning you don’t see them until you minimize your browser. The change means that Google ads cannot run on the pop-unders themselves, and that the website triggering this type of advertisement won’t be able to run Google ads, either.