Goodwill

Homegrown financial planning startup Goodwill has launched an online will writing application that everyone, especially young parents, smart singles, and savvy seniors can use to create a legally valid will from the ease and safety of home, in minutes. Over 21,000 people pass away each year in Singapore, many of them leaving disorganized finances and assets that lead to conflicted families, expensive court costs, and unclaimed assets. Those unclaimed funds now amount to more than $320 million with the Public Trustee’s office and various insurance companies. In these uncertain times, however, estate planning has moved from the perpetual to-do list to a top priority for most people. First of its kind in Singapore, Goodwill provides a unique option for those who need to organise their assets and make guardianship arrangements that they can update easily on their own in the years to come. The application can be used for a transparent, flat fee for a comprehensive will, plus unlimited lifetime updates. Goodwill is completely changing the way that individuals and families manage their financial planning, from a static process that requires multiple intermediaries, to something everyone can access and customise for their own circumstances. Rather than using obscure legalese, Goodwill (https://makegoodwill.com) follows an intuitive, dynamic user flow to generate easy to understand and legally enforceable documents. After filling a few details, adding their assets, and assigning shares to loved ones, users can preview and print a customised last will and testament, and sign along with two witnesses to make their will legally valid.