At Dripit we have seen the struggle with smart marketing attribution algorithms and not that many solutions providing real insights. So we created a tool which does exactly that - track customer journey and how marketing impacts it. The goal is to answer three questions: - What drives converting traffic; - What generates new customers; - What are the best channels for branding/awareness campaigns. As we map full customer journey across multiple visits/days/visits, we know where in a journey each solution has made an impact. Now we are looking for your feedback!
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