Founder here. I built DataBackfill during my own GA4 migration struggle. While helping clients move from Universal Analytics to GA4, I kept hitting the same wall - getting historical data into BigQuery was a massive pain. After writing the same scripts over and over (and dealing with endless API timeouts 😅), I thought "there has to be a better way." So I built one! DataBackfill started as a simple tool for my own use, but after sharing it with other analysts and seeing their reaction, I realized this was a problem a lot of people were facing

sd hines

I like to build things and I have a passion for data analytics and growth strategies