Using our patent-pending algorithm, CARROT gives each participant an individualized activity goal that updates each and every day. That goal meets them where they are today, and it leads them, slowly and incrementally, to make real, sustainable lifestyle changes. We make movement a healthy habit. Each day they meet their goal, they earn a Green Goal Coin. They also earn one Yellow Reward Point for each step they take. These are the currencies they use to play games, compete in challenges, and purchase rewards such as digital gift cards that are available right on the app. By walking and meeting goals, CARROT provides instant gratification to participants who get to choose the rewards they want, when they want them.
