Beacon is a platform dedicated to revealing how social media users behave once they reach your website. Unlike much of the social analytics industry, we focus on the impact that social media has on your website. Businesses driving traffic to their website from social media know this is a vital part of their marketing activity. But in reality, many simply don't know the true impact that this has on their business. Beacon delivers insights for anyone who promotes their business on social media, providing data that drills down to each individual social post.
